Customer loyalty at trade fairs: Successful strategies with gamification

Use the advantages of gamification to strengthen your customer loyalty at trade fairs. With interactive experiences and customized strategies from CUBE, you can turn trade fair visitors into loyal customers who will return to your brand again and again. Turn your trade fair stand into an unforgettable experience and build lasting customer relationships.

A woman stands in front of an interactive screen with the JBL Quantum logo showing a selfie tool. The screen shows several images of a person wearing headphones with options to select photos.

How gamification strengthens customer loyalty at trade fairs

Trade fairs offer a unique opportunity to build direct relationships with potential and existing customers. By using gamification, you can maximize this opportunity by transforming your stand into an interactive experience that engages and excites visitors. Playful elements such as competitions, challenges and incentives create emotional connections to your brand and effectively promote customer loyalty.

Successful customer loyalty through interactive experiences

Creating emotional connections

Gamification creates positive, emotional experiences that bind customers to your brand and strengthen the memory of your trade fair presence.

Encourage returning visitors

Gamification strategies such as loyalty programs and exclusive trade fair promotions motivate customers to visit your stand several times and engage more intensively with your brand.

Offer incentives for interaction

Offer playful incentives such as points or rewards that motivate visitors to stay active and get in touch with your stand.

Customized gamification concepts for sustainable customer loyalty

CUBE develops innovative gamification strategies that transform your trade fair appearances into experiences that strengthen customer loyalty. Our customized solutions are specifically tailored to your goals and target groups and help you to anchor your brand in the minds of your customers.

icon

Fila

Branded gamification

icon

Sephora

Branded gamification

icon

Floor

Branded gamification

Discover our
Gamifications

Catch and Win

Players catch falling objects to collect points while avoiding negative objects.
Testing

Memory Game

The players turn over cards and match them up. They can match two identical pictures or two different (but related) pictures.
Testing

Quiz

An interactive game in which players answer questions. The number of questions and the level of difficulty can be freely selected.
Testing

Scratch and Win 3 Cards

The players scratch the squares to uncover hidden pictures. They win if they uncover three identical pictures.
Testing

Frequently asked customer questions

What is CUBE?
What services does CUBE offer?
How does CUBE support companies with gamification?
What are the advantages of CUBE's gamification solutions?
How are the successes of gamification campaigns measured?
How can I contact CUBE?
Can CUBE support my social media campaigns?
What technologies does CUBE use?
On which channels can CUBE's gamification be used?
Are CUBE's gamification solutions GDPR-compliant?
What types of gamification does CUBE offer?
Can CUBE develop customized gamification solutions?
Can CUBE also support offline campaigns?
Does CUBE also offer international solutions?
How is the design adapted to gamification?

Strengthen customer loyalty at trade fairs with gamification

Use gamification to maximize your customer loyalty and achieve sustainable success. Contact us for an individual consultation and find out how CUBE can transform your trade fair appearances into unforgettable experiences.

Contact us now